“Tech” and other skills media folks need in the age of the Web

Journalists, editors, and writers may not need to know how to make software or assemble and maintain hardware, but the rise of the Internet and related technology has made it necessary for media folk to “get into tech.”  There’s much to learn about distribution platforms as well as modes of content-sharing and content ownership brought about by the Web that was not anticipated by the old journalism or mass communication curricula; there may be a bit of catching-up to do. This is not to say, though, that “classic” editorial skills are out the window.  Specialized skills remain valued and valuable through time. Like other professionals, those in media just need to understand and manage changes in the world and career environment that are taking place.